Today’s article is to introduce the latest collection from Reverie, a brand name that has been in the market since 2014 and have produced a couple of series that has caught the attention of the microbrand market. One of them which I really like is the Sea Spirit that has the unique spiral guilloché dial. Introducing Atlantis collection that is planned to be launched in June 2020 through kickstarter and if you are interested to know more, do subscribe to their mailing list.

Let’s start off with an introduction to Reverie’s Origins and Ethos

** Quoted from the press kit **

I’ve always had the desire to start my own company – the autonomy that would come with running my own business appealed to (idealistic) me. In fact, the company was named ‘Reverie’ as this all started from a fanciful musing – a tiny dream to start something I would be proud to call my own. I figured my chances of excelling were higher if I married my interests with the business. At that time, I had 2 main interests: cars and watches. Alas, I could only afford to build a watch and Reverie was born in August 2014. In a parallel universe, Reverie could have been a car microbrand instead!

My vision for Reverie is simple: to produce beautiful watches I want to put on daily. It is thus unsurprising that elegant designs and guilloché dials are prevalent in Reverie’s collections as these are features which attract me to a watch. Mechanical movements are heavily used as well for obvious reasons – they are a marvellous engineering feat. Apart from designing watches, I make it a point to know my customers personally. Reverie is my labour of love and has made me friends from all over the world. I really treasure interactions with everyone who show interest in us and our watches. Hopefully, these will continue for a long time to come.

Introduction of The Atlantis Collection

The Atlantis is our interpretation of a dive watch. It was named the Atlantis as mechanical watches are often likened to miniature cities – both having parts working together rhythmically. In particular, the fabled underwater city of Atlantis was chosen given the watch’s diving roots.

On the surface, the Atlantis does not fit within the Reverie stable. There is a seeming disconnect between my preference for elegant design and the rugged nature of a dive watch. Countless revisions were made to the design over the past 2 years as the brand sought to harmonise these elements.

Regardless of the brand views, the Atlantis objectively excels over the competition in the following areas:

  1. It is one of the thinnest automatic dive watches around – The Atlantis is only 11mm thick despite having a display case back and an external rotating bezel. For comparison, the Tudor Black Bay is almost 35% thicker (14.8mm) despite having the same 20ATM water resistance.
  2. The dial balances visual interest with legibility – Our signature guilloché dial is exciting to look at as it almost shapeshifts under different lighting conditions. Despite this, legibility is maintained by the sector dial layout, bold hands, and the contrasting lume colours (blue on the hands and green on the markers). Visual interest and wrist presence are maximised by the various finishes on the case (polished finishing on the flanks, circular brushing on the bezel and straight-line brushing on the case and bracelet).
  3. The rotor is beautifully decorated– The graceful Japanese ‘Seigaiha’ pattern (i.e. “blue sea and waves”) is engraved on the rotor as a tribute to the movement’s Japanese roots and the watch’s aquatic theme. A well-decorated rotor is a rarity at this price point where brands usually only engrave their logo (if at all).
  4. The bracelet is convenient and supremely comfortable – The bracelet has
    • a 6mm taper from lug to buckle which minimises weight and improves comfort
    • micro-adjustments which allows the user to extend/shorten the bracelet by up to 11mm on the go (a rare feature at this price point and a real treat during summer)
    • tool-less removal so user can change straps without a tool.
  5. Value for money – The earliest of early-bird offers on our Kickstarter campaign is priced at US$325, which is honestly a great deal given the specifications and product quality. It is a 35% discount to our retail price of US$500.

In addition to the above, the brand trust that the great effort spent on the watch is evident when you see it in the metal. The brand also hope that you’ll agree that the Atlantis manages to blend elegance with pragmatism.

The Atlantis’s technical specifications and other notable features are as follows:

  • 316L stainless steel case. 40mm diameter, 43mm lug-to-lug, 11mm thickness and 20mm lug-width. Comes with a display case back and 120-click unidirectional rotating bezel.
  • Engraved Miyota 9039 movement. Japanese automatic movement with a 42 hours power reserve, hacking seconds function and high frequency of 28,800 per hour.
  • Guilloché dial with 3 color choices. A double-layer dial with our signature guilloché effect. At least 3 colours will be offered:
    • navy
    • olive green
    • warm grey
    • We are also considering a burgundy option.
  • 2 types of Super-LumiNova. BGW9 (blue) on the hands and C3 (green) on the hour markers and bezel marker.
  • Sapphire crystal. AR-coating provided on the underside to minimise glare.
  • Screw-down crown and 20ATM water resistance.
  • Adjustable tapered bracelet. The brushed stainless-steel bracelet includes
    • a 6mm taper
    • micro-adjustability of up to 11mm extension on-the-go
    • tool-less removal design allowing easy swapping of straps.
  • Additional EPDM rubber strap with tang buckle. 20mm wide and tapers down to 18mm, with the same tool-less removal design as the bracelet.
  • Limited edition. Limited edition of 125 pieces per colour with each watch’s number engraved on the case-back. Like all other Reverie collections, we do not reproduce any designs once they are sold out.
  • Leather travel roll. Each watch comes with a leather travel roll which fits up to 4 watches.
  • Free worldwide shipping.
  • 2-year international repair warranty.

The brand hopes that this article gives you a better idea of what Reverie and the Atlantis stands for. Please feel free to contact the brand at reveriewatches@outlook.com if you have any questions.