We first covered the Superellipse from Jubileon one year ago with their first Kickstarter campaign. I loved the design which was both fresh and timeless. Unfortunately as sometimes happens, the watch was overlooked by crowdfunders and Jubileon had to go back to the drawing board. Thankfully they persevered and have now relaunched the Superellipse with a redesigned dial and hand set.
Jubileon is an aspiring watchmaker in sunny Singapore and was founded in 2015 – when Singapore celebrated the Golden Jubilee giving the brand its name – by two mechanical engineers in the advanced manufacturing industry who are fanatical about mechanical watches. In 2016, MBWW’s very own Mr. Alvin Lew joined the duo. Now we couldn’t have Alvin review his own watch so lucky me got to take one for a spin!
The overarching theme of the Superellipse is the iconic “cushion” shape, which the designers say is their personal favourite shape for watches. I quite like it too and their take on the design nicely blends elements that make me think of a subtle cross between the Audemars Piguet Royal Oak and Patek Phillipe Nautilus. The “cushion” shape is actually the source of the model name as a superellipse curve is the mathematical name for the shape of the bezel.
The case is a 3-component assembly comprising the bezel, body and caseback. Jubileon have done an excellent job here by mirror polishing the chamfers of each layer to contrast with the vertically brushed remaining surfaces. The polished faces catch the light and transform what could have been a boring slab into something quite eye-catching. Another nifty design feature is the prominent screws on the bezel and caseback. Rather than glued and pressed, the bezel and the caseback are screwed down to the main body with customised polished screw heads.
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The dial has been the main focus of the redesign and while I’m sad to see the leaf hands go, the changes are all for the better. The somewhat simple original minute scale has been replaced with a ‘railway’ minute track with very finely printed red Roman numerals marking the hours in the track. The alignment here is excellent and no small feat given the tiny print size. The polished applied baton indices have been also been replaced with lumed wedge indices. The Initial collection includes four dial colours – matte black, silver, cool gray, and pearl.
I really liked the leaf hands but the new dauphine hands are more in keeping with the new dial design. The thing that really struck me here was the precision of the hand and scale alignment. It’s something you perhaps don’t realise is so important until you switch to a less precise watch. Both the minute and second hand graze the minute track exactly on the inner edge so reading the time feels satisfyingly exact.
Jubileon have opted for a trusty Seiko NH35A movement for the Superellipse which is another change from the original version. I think that’s the right move as it keeps the costs down both up front and in servicing down the line.  At a fraction of the cost of a Swiss movement, the Seiko NH35A delivers incredible value and durability.

The Superellipse at a glance:

  • Designed and engineered in Singapore.
  • Seiko NH35A movement.
  • 41 mm wide, 11.9 mm thick, 50 mm lug-to-lug.
  • Sapphire crystal.
  • 100 m water resistance.
  • Stainless steel 316L case, brushed and polished.
  • Custom decorative screw heads for bezel and caseback.
  • Engraved logo on crown.
  • 2-colour pad-printed dial, 6H date window.
  • Applied hour indices with Super-Luminova C1.
  • Super-Luminova C1 on minute and hour hands.
  • Custom straps by Hadley-Roma.
It’s a somewhat difficult watch to classify; it’s both dressy and sporty and looks good both dressed up and casual. It’s probably easier the say what it’s not, it’s certainly no beater or tool watch and I definitely wouldn’t wear it while doing the gardening! If you’re looking for a dressier watch to add to your collection then this is certainly worth a look. The Superellipse is available now for pre-order on Kickstarter starting at S$ 279 (approx $205 USD). jubileon.com