The watch community have been very helpful to me when I first launched my co-owned brand Kaal Watch recently during the global pandemic of COVID19. As a watch brand owner, I felt that it was important to spread the word around especially as a new brand in the market and it’s no different with Timeless Watch, being a new brand launching their first collection, HMS. I was first introduced of this brand by Jonathan Kopp from Watchisthis and asked if I was interested to review them, and without hesitation, I agreed because I was super intrigued with the watch design at first sight.

Thank you to Timeless Watch for loaning me their HMS Reference 001 model. I had a good 2-3 weeks wrist-busing it, and I’m happy to summarize that it’s definitely a unique art-deco timepiece to be worn. It’s definitely a watch with details applied to the design and execution. So here are my thoughts on the watch in detail…

Case: At first, I thought it was made from titanium due to its’ lightness in weight and the colour of the case. But I was wrong. The finishing of the case is excellent and smooth. I really do appreciate the little details of the case. At every hour index of the case bezel, there is a circular pothole that gives a very symmetrical and balanced feel to the case. On the side of the case (9H), there is a screw-on metal plate that indicates the model name and serial number. On the other side of the case (3H) is the crown which I think deserves a section of its’ own to go into detail. I like how the lug is curved slightly downwards with the rose gold polished ring connecting it.

Crown: This is really a bold design. I like how much detail had gone through the overall crown design. As you can see, it looks like a vehicle sports rim, starting from the outer structure is a black PVD wheel crown, followed by a ninja-style Shuriken (the brand logo of Timeless) in silver and connected with a rose gold circle connector. I really like the design and size of the crown, but wished the outer structure wheel crown to be in gold instead of black.

Dial: The star attraction of the watch. Reminds me of a slightly larger version of Vario Art Deco. I really enjoyed the center-dial of Guilloché finishing with the brand logo that rotates together with the minute hand. I also like how the inner bezel curves downwards towards the Guilloché dial, but the numbering could have been in the center rather than at the bottom touching the Guilloché dial. Above the hour marker, its a railway second or minute track of 5 seconds interval but it’s a bit too small for me. At 6H, there is a date display in a circle within a circle while at 9H, there is a large metal plate of the brand name. I would have preferred the brand name designed differently though. The second, minute and hour comes in rose gold colour which matches the background of the Guilloché dial.

Strap and Buckle: I enjoyed wearing the calf leather strap that came along with it, felt thick and soft. The buckle is simple yet matches the overall art deco theme of the watch.

Overall conclusion to my review: After wearing it for 2-3 weeks now, it’s time for me to bid my farewell but will definitely be missed for sure because I really enjoyed wearing it. Firstly, it is a very thorough detailed design watch with many elements that caught my eyes from the dial to case to the crown. Very rare these days that a new microbrand pops out with their own concept or design and Timeless Watch is definitely one of them. I’ll recommend you to check them out and will end this review more about the company and the watch itself.

About Timeless Watch:

Founded by Mael Oberkampf, Timeless  Watch was founded with a vision to be a microbrand watch company that designs watches that are both beautiful and functional. According to Mael who started as a graphic designer and 3d illustrator with his design practice in 2012 offering 3d design service to watchmakers, he caught the watch bug and had the inspiration for Timeless, combining old industrial design and mixing them with more futuristic details to create a “timeless” design.

Technical Specifications:

Material: Stainless steel
Finishing: Circular satin finish, fine sandblasted and polished details
Diameter: 41.50 mm
Thickness: 12.80 mm
Crystal: Domed sapphire with anti-reflective coating
Caseback: screw-on caseback, numbered and engraved with the Timeless logo
Crown: Gold & steel; comprised of of 3 parts
Lugs: Faux wired lugs in gold & steel
Water resistance: 50 meters

Guilloché finished centre-dial with decorative hour wheel
Dial ring: Circular satin-brushed anthracite or matte white
Date at 6 o’ clock
Hands: Gold & steel

Swiss made STP-1-11 automatic movement
Power reserve: 44 hours

Calf leather strap
Polished buckle