Only the best in micro brand watches.

We scour the web for crowd funded watches and micro brands so you don’t have to. Launches, previews, reviews, interviews and news all in one place.


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A wearable VAULT on your wrist by Trifoglio Italia

A wearable VAULT on your wrist by Trifoglio Italia

Through some of my watch reviews, I was able to build close relationships with brand owners and sometimes I get to be part of their journey. It’s interesting because I felt like I am having the first dips to see what the new design is all about. Today’s preview is from Trifoglio Italia, a brand that I personally know the owner himself, Mr. Alessandro Baldieri and a brand that always create cool concept at an affordable price.

Behold the Iron Wolf- a review

Behold the Iron Wolf- a review

This week we have the new offering from the crack staff at Pramzius. If you recall, they had an extra special Berlin Wall timepiece that was fantastic. That watch had a terrific design and each contained pieces from the wall itself. These little nuggets were in the crown. In the limited time I had that watch, it received great compliments.

Welcome AUDRIC to the Microbrand Watch Industry

Welcome AUDRIC to the Microbrand Watch Industry

We were approached by the brand owner of AUDRIC (Swiss-made watch startup based in Neuchatel, Switzerland), Mr. Akshay Solomon to help create an awareness article of their upcoming launch of the first model SeaBorne 500m.

Watch Designed and Made for Mother Earth, by Azimuth

Watch Designed and Made for Mother Earth, by Azimuth

HAPPY NEW YEAR to all of you who are reading this article. It’s my 1st for the year 2020 and I hope to start off with a watch article related to historical moments because each present year will require past year as a reference check for a better future.

Rothrock Seeger from Ardor & Forge

Rothrock Seeger from Ardor & Forge

Ardor & Forge is a new independent watch microbrand based in Tyrone, Pennsylvania founded by Zack Rackovan. Zack is an Industrial and Graphic Designer with a strong commitment to preserving and enjoying the outdoors for now and generations to come.

Review – Vintro Le Mans 1952 Chronograph

Review – Vintro Le Mans 1952 Chronograph

Vintro is a new microbrand that was recently started by Uli Baka in Southern Germany. The first watch to be released by the company is their Vintro Le Mans 1952 Chronograph, a watch that honors the 1-2 victory by Mercedes-Benz at the 1952 24 Heures du Mans in France.

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