Author: Shony M

After years of editing content related to computers, smartphones, and tech, Shony Mordehay was captivated by the allure of wristwatches. The intricate mechanics and timeless appeal soon won him over. He delved deep, scouring global magazines and expanding his knowledge across various facets of the watch domain – from luxury to indie brands, microbrands, and beyond. Today, as the editor-in-chief, Shony is dedicated to keeping his readers informed about the latest in the microbrand watch world. His personal collection boasts an eclectic mix of timepieces, ranging from renowned brands like Zenith, Omega, and Hamilton to niche names such as Davosa, NINE FOUR WATCHES, and more.

aNordain, a Scottish microbrand company, stands out from the crowd due to its captivating use of exquisite enamel dials. These dials are highly regarded and are considered some of the most exceptional in the watchmaking industry, surpassing even those used by more famous luxury watchmakers. The company takes pride in its name, anOrdain, which reflects the recognition it has gained for its superior craftsmanship and attention to detail. The use of these impressive enamel dials has garnered Anordain a prominent position in the realm of horology, even among established and renowned watch manufacturers. A few days ago, anOrdain announced a…

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When it comes to the world of watchmaking, there’s a fascinating tradition of giving cool and catchy nicknames to specific watch models. From the iconic “Pepsi” to “Arnie,” “Tuna,” “Samurai,” “Hulk,” or even “Smurf,” these names add a touch of personality to the timepieces. However, there’s one nickname that stands out in a league of its own: “BATMAN.” In this article, we’ll delve into the world of Batman watches, exploring why they are called Batman and highlighting some of the finest examples available. What is a Batman Watch?  So, let’s talk about Batman watches! One important thing to know is…

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CODE41 is one of the most interesting watch brands in the watch world. The micro brand was founded in 2016 with a successful crowdfunding campaign that raised 543,150 CHF. The company gained popularity by taking a unique and disruptive approach to watchmaking, combining traditional craftsmanship with modern design and a transparent, community-driven production process. One of the core principles of CODE41 is to involve its customers and community in the watchmaking process. They aim to provide transparency and allow enthusiasts to understand the intricacies of watchmaking, from design to production. By engaging with its customers, CODE41 offers a more collaborative…

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HORAGE is one of the most intriguing microbrand watch manufacturers, and if you allow us, also one of the most impressive companies. Typically, when we think of the term “microbrand,” we imagine small watch manufacturers that utilize third-party movements. These companies offer watches with a lower price tag and often have a particularly romantic story behind them. However, HORAGE thinks big from the very beginning. Ever since its foundation, the company, originally known as ACCURAT SWISS, a movement manufacturer (the movements of ACCURAT SWISS are found in HORAGE watches), focused on Swiss movement production – the K1, which would serve…

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If you’re a watch enthusiast, you’re likely familiar with the term ‘homage watches.’ Additionally, it’s safe to assume that you know no term resonates more with watch enthusiasts than this one. While in other fields, watch enthusiasts may present neutral opinions; when it comes to homage watches, they are either for or against them. In this article, we’ll first try to understand what exactly is an homage watch, what sets a successful homage watch apart, and conversely, what makes an homage watch less successful. What is “Homage”? The word “homage” means a show of respect or honor towards someone or…

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Zelos is a manufacturer of the latest microbrand watches that’s joining the wave of launches of true GMT watches – Zelos Mako 300M GMT. In the past, GMT watches usually came with a high price tag. Zelos is introducing three new such watches in its Mako series. As we’ve come to expect from Zelos, these watches come with unique dials. But what is a true GMT watch, and why is it so special? Any GMT watch is a watch that lets you track the time of 2 time zones at once. A true GMT watch allows you to keep track…

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When any entrepreneur starts his microbrand company, it’s reasonable to assume that he’ll be dreaming of Christopher Ward’s model. The British watch manufacturer began as a small watchmaker, a microbrand if you will, but quickly became one of the prominent watchmakers in the low-to-mid price range market, bringing back the great days of watchmaking in Britain and even started producing its own in-house movements. Recently, Christopher Ward introduced its new watch – The Twelve, a new sports watch that joins this crowded category, offering the same excellent quality of Christopher Ward watches at an attractive price tag, as always with…

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Depancel is a young French microbrand watch manufacturer that offers a wide range of timepieces inspired by the world of automobiles. The name Depancel is composed of the names Delage, Panhard, and Facel Vega, three luxury French car manufacturers from the past that closed over the years. In celebration of their 5th anniversary, Depancel, which was established in 2018, is unveiling a new watch in their most popular and iconic Serie-R collection, a limited edition watch with a fresh design – the Depancel Serie R 5th Anniversary. In 2019, Depancel launched a Kickstarter campaign, during which the company introduced its…

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We heard your requests, and after our recent article on the best graduation watches for men, we’re back with a new guide on the best graduation watches for women. A watch is a timeless and practical gift that can be treasured for years to come, making it a perfect graduation gift for the special women in your life. In this article, we’ll explore the reasons why watches make great graduation gifts for women, how to choose the perfect watch for the occasion, and we’ll also recommend some of the best graduation watches available in the market. So, let’s dive in…

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We all love microbrand watches, but let’s face it: when we think of watches, the first thing that comes to our mind is luxury watches. Those “serious” watches that only serious people can wear, from prestigious brands like Rolex, Audemars Piguet or Patek Philippe. They are everywhere on our social media feeds, making us feel envious or impressed. But luckily, there are also watches that don’t take themselves too seriously and that remind us that watches can be fun and playful. That’s the case of the new creation from Mr Jones Watches, which invites us to enjoy – A perfectly…

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